Allergy Safe Nickel Free Product Line Launches on the Internet
LOS ANGELES, CA (PRWEB) August 6, 2004 -- With over 15% of the world population allergic to nickel" you might think it fairly simple to locate and purchase nickel free watches, nickel free belts, or even nickel free jewelry. Unfortunately, thats not the case for most people who suffer nickel allergy.
Nonickel.com, launched in June of 2004 caters to a growing population of allergy sufferers with a hard-to-come-by nickel free line of watches, belts, and jewelry for men, women, and children.
Since 2000 the European Union has effectively banned the use of nickel in jewelry and accessories that come in close and prolonged contact with the skin. No such ban exists in the United States. In fact, for those who suffer nickel allergy, finding nickel free watches and accessories can be an extraordinary accomplishment.
For starters, few manufacturers engrave the materials used to forge jewelry and accessories on the product itself. And dont expect store employees to know what products are made from.
Even though most all of Europe has banned the use of nickel in jewelry, there are still few establishments online or on the ground for that matter, that offer nickel-free, hypoallergenic accessories for men and women.
Nonickel.com was launched shortly after the company's founder discovered his own allergy to nickel. Allergy to nickel can develop at any age. Nickel allergy is more common in women, as they are more likely to have been exposed to nickel through ear piercing. The degree of allergy varies. Some people develop dermatitis (also called eczema) from even brief contact with nickel-containing items, while others break out only after many years of skin contact with the substance.
The market for a nickel free product is bigger than anyone might think. Over 10% of the female population is allergic to nickel with 5% of the male population suffering as well.
Nonickel.com currently carries a large line of titanium, nickel free watches, hypoallergenic jewelry and nickel free belts. The site has plans to grow the nickel free line into brick and mortar outlets starting as soon as October 2004.
CONTACT:
info@nonickel.com
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